Sandra Niehaus
Sandra is a Web design consultant and usability analyst, as well as a conversion enhancement and search engine optimization professional. She has a deep understanding of how to link and balance business goals with design and Internet technology requirements, and has contributed her expertise to projects for a wide range of companies, including Hewlett Packard, Salesforce.com, WebEx, and Verisign. Sandra joined Closed Loop Marketing in 2004 after nearly a decade as an independent consultant. She is currently working on a New Riders book, Web Design for ROI, scheduled to publish this fall.
